Wednesday, April 29, 2015

Samsung retakes largest smartphone vendor crown from Apple in Q1 2015

Samsung logo DSC08657

The Samsung Galaxy S6 wasn’t even out until Q2 2015, but Samsung’s first quarter results were good enough to dethrone Apple and reclaim the title of biggest smartphone vendor. On the back of news that Samsung was able to rake in about $5.6 billion in profit for Q1 2015, Strategy Analytics revealed that Samsung commanded 24.1% of global smartphone shipments that quarter, while Apple came in a fair bit down at 17.7%.

To break that down in terms of units, there were 345 million units shipped in total, 83.2 million of which Samsung is responsible for. Apple shipped 61.2 million, while Lenovo-Motorola and Huawei shipped 18.8 million and 17.3 million, respectively. The rest were lumped into the infamous “others” category for a total of 164.5 million.

We’re not sure how Samsung was able to rebound so quickly, though one could point to the launch of the Samsung Galaxy S6 and S6 Edge. Sure, they weren’t out, but by this time Samsung’s 2014 handsets were likely put on sale all over the world in anticipation of the new goods.

Samsung’s Q2 should be even better with the company already having shipped a record number of Samsung Galaxy S6 and S6 Edge units. It couldn’t have come at a better time with Samsung having suffered a beating on their earnings reports for a few months now, but we’ll have to wait until the full numbers are in to see exactly what sort of impact the launch will have on the company’s outlook for the rest of the year.

[via Samsung]



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